“1, 2, 3, Testing”: 5 Classroom Communication Factors You Should Assess Now

STEM lesson XD Teacher Mic

“1, 2, 3, Testing”: 5 Classroom Communication Factors You Should Assess Now

Think of the best educator you’ve ever had. Can you hear his or her voice? Chances are you not only appreciated the information she presented but the way she presented it. Most of us have also had the opposite experience of poor classroom communication, being taught by someone who clearly is brilliant in the subject matter but has the “teacher drone.” You know, like the Charlie Brown teacher voice. No student engages with the “wah-wah-wah” monotone no matter how inspiring the Gettysburg Address is or how useful the quadratic formula may be.

How you speak in the classroom is something you may not consciously give much thought to since so much focus is placed on the content itself. And yet, your delivery of that content can make or break student outcomes. 

According to Olivia Hanifan, “The communication skills that students learn at school are fully transferable and essential across all aspects of life. Furthermore, it has been proven that supportive teacher-student relationships have a positive impact on class participation, engagement and ultimately a student’s achievements.”1 It’s impossible to overstate the importance of effective communication in the classroom environment.   

Check out these five ways to gauge your effectiveness—and improve—as a classroom communicator: signal-to-noise ratio, tone of voice, non-verbal messaging, listening skills, and student participation.  

1. Signal-to-Noise Ratio

It’s a scientific fact: students can’t understand what they can’t hear. A teacher’s volume compared with all the other sounds in the classroom is called the signal-to-noise ratio. “Research shows that for students to understand, they need the teacher’s voice to be at least 15 decibels (dB) louder than any background noise. Since the average conversational voice is about 65 dB and average classroom background noise is 50 dB, it seems like there shouldn’t be a problem.” 

Inverse square law demonstrating sound dB decreasing the further students are from the teacher

However, there’s a significant problem when you factor in distance. “Every time we double the distance from a sound source, that sound’s intensity diminishes by 6 decibels. Students who are further away from the teacher receive the sound at a much lower level, making it difficult to understand what is being said. This can result in more distracted students, increased behavior issues, and lower academic achievement.”2 

Non-Pandemic Classroom Communication

Teachers compete with thousands of sounds all day long, and those decibels stack up from every direction: students chattering, tech equipment whirring, pencils scraping, papers rustling, fluorescent lights buzzing, in addition to bells, lockers, zippers, and hallways. No doubt you could add your least favorite pet-peeve sound to the list. Maintaining an appropriate signal-to-noise ratio is a major challenge in any classroom at any given time—on a good day. 

Teacher wearing mask XD teacher microphone

Classroom Communication and COVID-19

As if a happy signal-to-noise ratio wasn’t hard enough to achieve, COVID-19 marched in with all its muffled madness. Masks have turned the verbal classroom communication process into an all-day game of “Telephone,” which poses serious threats to teacher voice strain and student hearing and understanding. Mask wearing and hybrid/remote learning certainly make for a less-than-ideal teaching and learning scenario. How drastically does mask-wearing impede classroom communication? Check out the eye-popping results of this data

Teacher Microphones

Want to solve the signal-to-noise ratio problem once and for all? A teacher microphone is now a must-have. Audio Enhancement’s Classroom Audio Solutions are designed to distribute sound evenly throughout the classroom. The instructor’s wearable mic allows students to hear wherever they are, including remotely, and the teacher can use his or her natural voice instead of straining to be heard, mask or no mask. During discussions, students use a handheld or tossable mic so that their voices can clearly be heard as well.       

Questions to Ask

  • • What sounds in my classroom can I minimize or eliminate?
  • • Do I need to repeat myself often? 
  • • Do my students miss instructions or have gaps in their understanding? 
  • • Does student attention fluctuate as I move around the room? 
  • • Do I experience vocal cord fatigue from using my “teacher voice”?
  • • Can my remote students hear as clearly as students attending in-person? 

2. Tone of Voice

Acquiring knowledge and relating knowledge are two very different talents. It’s not just what you teach but how you teach it that will have an impact. Consequently, your tone of voice is one of the most important principles of classroom communication to be aware of and to develop.  

Whether or not you consider yourself to be a gifted presenter, your classroom delivery is a skill that you can (and should) improve with some conscientious effort. Start by understanding that your tone goes beyond the words you say to include pitch, volume, rhythm, inflection, and cadence. “A voice that is too loud, quiet, fast, slow, staccato, or lilting can jolt, sedate, confuse, bore or just be generally off-putting.”3 

How can you troubleshoot your weak spots? First, find out what they are! Ask someone to evaluate you objectively, and be sure to get feedback from students who tend to be honest and sincere in their recommendations. 

Next, consider doing some vocal training. Seriously! Many sites offer exercises (like these “Quick, easy, effective tips for vocal variety”) to help you practice the tone you’re shooting for. Or step it up even more by enrolling in a drama class or club. David Kretschmer, an education professor at California State University, Northridge, goes so far as to assert that every teacher should take a theater class.4 Don’t be surprised to see student excitement and engagement increase as you tweak your tone! 

Questions to Ask

  • • How would students describe my classroom tone? 
  • • What aspect(s) of my tone do I want to improve? 
  • • Do I regularly ask for formal feedback from students, parents, administrators, and colleagues regarding the tone I use in my classroom?  

3. Non-Verbal Messaging 

There’s a lot going on in verbal communication, but non-verbal messaging is every bit as nuanced. Body language can easily contradict our words, and kids are exceptionally adept at picking up on the disconnect if one exists. When it comes down to it, non-verbal beats out verbal every time.   

So what are we saying through body language? Our facial expressions, posture, and gestures convey what we’re feeling, and ideally we’re confident, prepared, excited, patient, and empathetic most of the time. However, students quickly sense boredom, anger, anxiety, lack of preparation, and detachment whenever they exist. 

Identifying negative non-verbal messaging and changing it are two different things. “After all, how exactly are you supposed to remain in constant control of your [messaging] when it can be so easily influenced by your emotions, your health, what you saw on TV last night, you name it?”5 

One idea is to start with something you can easily change: your physical appearance or health. Maybe a new outfit or hairstyle is the simple thing you need to get out of a rut. Or perhaps adjusting your exercise routine, diet, or sleep schedule could help you feel better. Your professional look should reflect the skills you’ve worked long and hard to hone. 

In addition to how we look and feel physically, we can regularly evaluate our social and emotional wellbeing. Consider developing a talent you’ve been neglecting or planning a trip to somewhere you’ve always wanted to visit. Maybe you would benefit from talking with a friend, family member, or therapist about unresolved issues you’d like to be free of. 

No one is asking you to mask every negative emotion you feel in front of your students because that wouldn’t be natural—it’s important for kids to see adults discussing and managing difficult feelings. But staying aware of your habitual non-verbal cues, and changing them when necessary, can assure students of your love for teaching and your love for them.

If nothing else, the simplest things like smiling, maintaining eye contact, using movement, and projecting excitement and energy will take your teaching from great to amazing.6         

Questions to Ask

  • • What does my body language communicate as I teach? 
  • • Do I easily allow my mood to influence how I speak? 
  • • Does my appearance reflect professionalism and my teaching values?
  • • How can I limit negative emotions from emerging in my non-verbal messaging? 

4. Listening Skills

We’ve discussed the many ways that teachers deliver communication.  Now let’s talk about receiving skills. Effective communication is a two-way street. Gone are the days (hopefully!) when teachers stood at the front of the classroom and lectured for hours on end. Educators are well aware of the huge benefits that come from collaborative, engaged, and project-based learning. 

Hearing never directly translates into listening. (Think white noise, background music, the hum of appliances, outside traffic, and even our own breathing.) Our brains efficiently tune out secondary sounds. A good question alluded to in an above section is, Are my students tuning me out? An equally important question is, Am I tuning my students out? 

Listening is active, whereas hearing is largely passive. There’s so much going on in a classroom that it’s easy to hear students’ words literally and fail to look for their underlying meaning.    

Some ways to practice being an effective listener include

  • · giving your full attention to the speaker, 
  • · minimizing distractions (like your cell phone),
  • · asking follow-up questions,
  • · asking how you can help,
  • · being aware of which students haven’t had a chance to participate, and
  • · seeking clarification.

Also, a great tip is to listen for “sounds of learning” when your students speak, including “evidence of curiosity, inquiry, earnest endeavor, shared thinking and collaboration,” and facilitation.7 Demonstrate what it looks and sounds like to practice good listening skills, and students will take note.   

Questions to Ask

  • • Do I listen as well as I speak? 
  • • Do students, parents, administrators, and colleagues believe I’m approachable? Are my • students comfortable speaking with me one-on-one?
  • • Am I teachable, and do I regularly identify ways to improve my teaching? 
  • • Do I conscientiously listen for “sounds of learning”?  

5. Participation, the Student’s Role in Classroom Communication

Finally, student participation is one of the major factors affecting classroom communication. Some students participate more naturally than others. No doubt you have students who are comfortable and willing to share their ideas and others who would be fine going all year without saying a single word. Often the quiet students have a lot to contribute but for some reason don’t feel comfortable doing so. The classroom dynamic you intentionally create will help determine the students’ level of participation.8 

Simple rules lie at the foundation of an open classroom dynamic—rules such as raising your hand to speak and not speaking out of turn. Additionally, to encourage students who don’t usually volunteer, you can organize small group discussions, assign conversation partners, and schedule presentations. Often students find their voices when they work with a partner and can prepare ahead of time to present in front of a larger group or the whole class.  

Questions to Ask

  • •Do I have clear classroom protocols in place to manage and encourage student participation? 
  • •Which students would benefit from small group work, conversation partners, or scheduled presentations? 

What Is Effective Classroom Communication? 

Effective classroom communication is effective teaching. As an educator, your job is to communicate. Because you’re already brilliant at what you do, you know that effective communication skills for teachers continually need to be learned and practiced. Challenge yourself to be curious about what and how you’re communicating and how you can improve your classroom communication process.  

If adjustments are necessary, recognize that habits aren’t always easy to break, and every small improvement is a success! Make a goal to improve only one or two components of classroom communication at a time. 

And remember, look for the results in your own outcomes and those of your students. They will thank you for the rest of their lives, not only for teaching a subject, but also for teaching the invaluable skill of communication.  

Our Savvy CFO Discusses Her Role In a Growing Audiovisual Company

Our Savvy CFO Discusses Her Role In a Growing Audiovisual Company

In advance of International Women’s Day, we sat down with Jennifer Crum, co-owner and CFO of Audio Enhancement, to get her take on dynamics within the family business and the future of audio in education. 

Jennifer Crum headshot

Responses have been edited for length and clarity.

February 2021

Jennifer, thanks for taking the time to speak with us today. First, please tell us about your mother, Claudia Anderson, who founded Audio Enhancement in 1978. What characteristics did you observe in her that you try to emulate in your own professional life? 

I was seven when my mother started Audio Enhancement, so I grew up watching her building and managing the business. Two of my brothers are deaf, and when they were very young, she considered the advice of audiologists and also what she felt was right for her sons. She determined that there was more than one way to solve a problem. She wasn’t afraid to look for better solutions.

My mother developed individual speakers to place on students’ desks, and a great thing happened. In the process, she discovered that enhanced audio helped everyone in the classroom, not just those hard of hearing. They started doing studies around that and proved that it absolutely helps all students. The concept then grew from a personal system to an entire classroom system. It was awe-inspiring for her to realize the impact her vision could have on education.                   

The biggest thing that she taught me on a day-to-day basis is to never give up. She has always decided on a course of action and keeps going until she gets there. This quality really relates to every aspect of her life, whether it’s work or home or play. She makes it happen. She’s one who doesn’t wait for things to improve but takes the initiative and goes out to find solutions herself. She’s still that way today. Everyone who knows her knows that she doesn’t wait to be invited to the party—she plans the party!

Even though she’s retired and my three brothers and I now co-own the company, we conscientiously try to keep our mother’s passion, determination, and drive at the heart of the business. Everything we do truly revolves around helping kids in education so they can have the best educational experience possible. 

My mother had a clear vision of who she was and what she could do. She didn’t see gender, education levels, or any other qualifiers as barriers but rather as characteristics that gave her the perspective the company most needed.  

–Jennifer Crum, CFO, Audio Enhancement

The theme of International Women’s Day 2021 is “Choose to Challenge.” How did your mother choose to challenge stereotypes in the business and technology industry as she built Audio Enhancement? 

My mother had a clear vision of who she was and what she could do. She didn’t see gender, education levels, or any other qualifiers as barriers but rather as characteristics that gave her the perspective the company most needed.   

The foundation of her company was itself a challenge to stereotypes. She didn’t start out to build a business or say, “I’m going to come up with a product to sell and make a lot of money.” She set out to help her own children. That determination came from being fully invested as a mother, not from wanting to make a million dollars. Her philosophy was. “I’m going to help my kids, and in the process, there will be other children who will benefit.”

Also, when I was a teenager, I started to notice that my mom surrounded herself with really smart people. She didn’t have the educational background or expertise to create the equipment she envisioned, but she hired engineers and designers who had the skills to help her get there. She was not intimidated by them. Sometimes it’s easy to feel like the least qualified person in the room—and your confidence might take a hit for it—but she didn’t care. In fact, she thought it was great. In brilliant ways, she was able to invite others to share her vision and contribute their expertise. 

Jennifer modeling the Teacher Microphone

As you were growing up, how involved were you in the family business, and at what point did you decide to make it your career? 

I’ve been involved in the family business for as long as I can remember. My mom grew up on a farm, and she was taught to work from a very young age. Likewise, she taught us to work from a very young age and regularly assigned us small tasks. When my brothers and I were young, I remember sealing envelopes while we watched TV at night. 

Later as a teenager, I started doing more impactful jobs for the company like helping with the accounting and invoicing. Because of that, I decided to study accounting and finance in college, and it was then that I decided to make the family business my career. 

Claudia Anderson with her 4 children—Justin, Jeremy, Jennifer, Jeff

What individual strengths do you believe you and each of your brothers contribute to the business? 

The question my brothers and I are often asked is, “How do you really like working together?” Our response is always, “It’s the best! We sincerely enjoy it.” 

Each of us has a unique skill set, and we all respect what the others bring to the table. To be honest, we don’t want to do each other’s jobs! Because of the deep respect we have for one another’s talents, there’s never been vying for positions. 

Jeff is so talented with sales and design, Justin does a great job organizing the operations and inventory, and Jeremy and I work together in accounting and finance. Because we all have different interests, we make a well-rounded team. 

How would you say your perspective differs from other company leaders due to your experiences as a working mother? 

It’s definitely a juggling act to be an invested mother of six and a full-time CFO. Similar to what my mother experienced, I believe my role as a mother allows me to offer a different perspective when we talk about the where and what and why of the company and the benefits and flexibility we offer our employees. 

I’m so fortunate, though, that I don’t feel different from my brothers when it comes to prioritizing family in our workplace. My brothers prioritize their families too and sometimes need that same flexibility. We all watched our mother expertly perform this balancing act between motherhood and entrepreneurship, so the values were already in place for us. Perhaps at times I bring the perspective of a woman or a mother, but I never feel like I have to fight for it. We’re all on the same page. 

I’m grateful that my mom built this legacy of mindset for us, and I have seen it manifest in my own children. For example, when one of my daughters was in college, she heard the term “glass ceiling” for the first time in her political science class and didn’t know what it meant. What a wonderful thing to not know! We’ve all been shown that we can do anything we want to do and have always been told, “If you set your mind to it, you can do it and you can be it.” 

Rulon and Jennifer Crum Family

What have you found to be helpful in balancing your professional and family responsibilities? 

The most important thing I’ve been intentional about is being present wherever I am. Again, that’s something I learned from watching my mom. When I’m at work, I work hard. When I’m at home, I enjoy the time with my family. 

When my kids were younger, I made a concerted effort to be home by early evening so I could be with them and give them my full attention. Of course, work responsibilities often can’t be squeezed into an eight-hour workday, so if I needed to get back on my computer to finish some work once the kids were in bed, I’d do that. But I wanted to be very present during those key hours when we were all home together. 

I also prioritized my kids’ events, big and small. I volunteered for their school Halloween festivals and Valentine’s parties, and sometimes it was very hard to leave work in the middle of the day to do that. But I feel that my being there had an important impact on my kids. I didn’t want to miss their performances or activities. It was ideal to have the flexibility to do that. 

Now that my kids are older—I still have teenagers at home—my schedule has changed. They don’t finish their extracurricular activities until later, so I make sure I’m available to them later in the evening. 

Audio Enhancement West Jordan Groundbreaking with 4 Andersons, owners

What do you consider to be the perks of co-owning a family business, and what would you say are the biggest challenges? 

Working with my family is the best part of working in the family business! As a young mom, I was so grateful to be able to see my mom at work everyday. She gave me the flexibility to do what I needed at home and at work. 

Now I love working with my brothers, children, nieces, and nephews. I have four children who currently work with me, and the fact that I get to see them thrive in a work setting everyday is a pretty great thing as a mother. 

I have relationships with my nieces and nephews that I don’t have on the other side of the family simply because we don’t have the same daily connection. Since we interact with each other everyday, we always have things to talk about, and so we’re very close. We truly do value family and friendship. 

When my brother Jeff and I were first parents, we determined that we wanted our kids to be best friends. We would regularly plan activities for them to do together like taking them to the park or to McDonald’s, and to this day they still enjoy each other’s company. Our mother taught us that family relationships are so important and sometimes we may not like each other but we always do love each other. And she taught us how to figure out ways to get past any differences. 

Once in a while a disagreement will arise regarding the business, and it usually has to do with opinions over the best approach to something. When we do have business disagreements, we don’t let them spill over into our personal relationships. We really do have a deep respect for one another’s talents and decision-making abilities, and consequently there’s never hostility because that’s just not how we work. In the unusual case when we can’t come to terms, we’ll table it for a while. Our relationships are far more important than getting our own way. Typically a decision falls toward a department, so that person takes the lead and the rest of us respect their decisions. 

We all agreed years ago that we would never let anything tear us apart. Our family is the most important thing, and if we can work together in a meaningful business, even better. 

We all agreed years ago that we would never let anything tear us apart. Our family is the most important thing, and if we can work together in a meaningful business, even better. 

–Jennifer Crum, CFO, Audio Enhancement

What aspect of the company are you most proud of? 

Our passion for education and helping children in school is our main focus, and I’m most proud of how we’ve stayed true to that mission. 

In the late 1980s we had an advertisement slogan that said, “We woke up the back row!” That was back in the day when the teacher would stand at the front of the room to lecture, and students on the back row would fall asleep. Our products changed that dynamic. Again for my mom, it wasn’t a, “Wow, what a great business driver” but rather, “Wow, we can help every student and every teacher in every classroom.”

I’m pleased that we’ve stayed focused on education, even though there are so many other areas where our products could be adapted for productive uses. We haven’t allowed ourselves to get distracted.

What are your specific challenges as the CFO in a growing audiovisual company? 

Managing rapid growth is my biggest challenge as CFO. Of course our objective is to grow responsibly by having great teams in place, making fiscally responsible decisions that we won’t regret in five years, and working with our ever-present goal of helping students and educators. As challenging as the past year has been with the pandemic, we’ve been able to grow substantially as a business because our products solve many of the problems that COVID-19 has imposed on education. 

Jennifer Crum modeling the Audio Enhancement Teacher Mic in the Classroom
Jennifer modeling the Teacher Microphone

How have you had to adapt to rapidly changing trends in education due to COVID-19? 

Because our company is 100% reliant upon and dedicated to K-12, it was very unnerving when the country shut down in March 2020. When schools shuttered so suddenly, we were worried about students, educators, and our business. However, it didn’t take us long to realize that our products would be hugely beneficial to educators teaching remotely and in person wearing masks. We’ve been able to quickly conduct studies that show how drastically masks affect audio. 

All of us have now had the experience of not being able to hear the cashier at the grocery store—so much gets lost in translation between her mask, your mask, and the plexiglass. How frustrating to be a kid at school who can’t hear anything the teacher is saying! 

We have a great innovations department which was able to pivot our existing product and change it just enough to be more helpful for distance and in-person learning. Our product has been extremely helpful in both scenarios. Gratefully, we were poised and in the right position pre-pandemic, and as a result we’ve been able to help. 

How do you envision the future of Audio Enhancement?  

Audio has always been and will always be a need. Once students have experienced enhanced hearing in a classroom setting, they don’t go back. Students and teachers are going to know that and feel that, and the benefits will continue to be proven by test results.  

The great need for enhanced classroom audio was present long before masks were. I believe that remote learning options will continue, and even though there will be a new normal, I’m confident that Audio Enhancement will play an important part of it. We’ve proven that we can innovate under pressure, and we continue to find new ways to bring products to the market. I think the company will continue to have a growing impact on education in the future, whatever it looks like. 

My advice to anyone starting a business is to build off what you’re passionate about, what you love to do, what you want to spend your life doing and being.

–Jennifer Crum, CFO, Audio Enhancement

What advice would you give to women starting out in business? 

My advice to anyone starting a business is to build off what you’re passionate about, what you love to do, what you want to spend your life doing and being. You want to make sure you’re doing something that is meaningful to you because you’re going to spend a whole lot of time doing it. Never give up, and don’t limit yourself. Remember that you can literally turn your vision into reality.